Fox Ridge Media

Fox Ridge is our own real estate media company, which makes its website the one prospective clients are most entitled to judge us by. Two distinct audiences had to be served — listing agents and short-term rental owners — across a seventy-mile radius spanning Southwest Virginia and Northwest North Carolina, where every town is its own search market.

An Astro build that leads with the photography, because in this business the work is the pitch. Underneath the visuals sits a deliberate local SEO structure: both service lines, real estate media and short-term rental media, get a dedicated page in each of sixteen markets from Galax and Wytheville out to Boone and Winston-Salem. Pricing is public, the portfolio is browsable, and booking is one click from any page.

Thirty-two location pages across two service lines, and it pulls more crawler traffic than any other site we run — the signature of an SEO structure search engines are actively working through. It serves as proof that we practice what we preach, investing the same quality and attention in our own brand as in a client's.